Entrepreneurship 101 Activity Pack (Grades 1-2) | Kids Business Plan & Marketing Worksheets

Core Skills: Business Concept Development, Customer Problem Solving, Goods vs. Services Sorting, Logo & Business Card Design, Slogan Writing, Pitching, and Creative Marketing

Spark the entrepreneurial spirit in your young innovators with Entrepreneurship 101 by Everyday Play N Learn! Part of the Learn & Grow: Before & After Care Series, this 21-page printable workbook breaks down complex business and marketing concepts into fun, accessible activities designed for 1st and 2nd graders.

Students transform into creative business owners as they identify customer needs, brainstorm product ideas, and distinguish between goods and services. Guided step-by-step, children explore iconic business logos, build custom business cards, construct a class business plan, write slogans, and practice public speaking with a 1-minute business pitch!

Ideal for Grades 1–2 social studies units, youth business camps, after-school enrichment, financial literacy programs, or young entrepreneurs exploring economics at home.

🌟 What's Inside:

• 🏪 Business Basics & Custom Word Search – Introductory definitions comparing lemonade stands and toy stores, plus a DIY vocabulary search puzzle.

• 🕵️ "Customer Needs Detective" Story – A Busy Saturday short story reading exercise where kids identify problems and invent business solutions.

• 🛍️ Goods vs. Services Sorting – Image-sorting activity identifying physical goods vs. labor-based services.

• 📱 Phone Case Design & Business Idea Generator – Interest-mapping worksheet connecting personal hobbies to potential business concepts.

• 🎨 Business Logo Mystery & Design Challenge – Famous logo matching (Apple, BMW, Starbucks, McDonald's) paired with a custom logo creation canvas.

• 🎴 Business Card Workshop & Class Business Plan – Printable business card template paired with a collaborative team business plan map.

• 📣 "Pitch Your Business" Guide & Promotion Game – Public speaking prompt providing a 4-step 1-minute pitch outline, public speaking tips, and marketing strategy games.

• ✍️ Slogan, Tagline & Ad Creator – Creative marketing exercises to write catchphrases and design compelling product print advertisements.

• 💡 Inclusion Adaptations Guide – Educator recommendations for adapting business plans, pitches, and tactile activities for non-verbal learners and motor challenges.

📦 Product Details:

• Format: Digital Download (PDF)

• Length: 21 Pages

• Includes: Story comprehension, goods/services sorting sheets, phone case design templates, logo matching, business card templates, class business plan maps, public speaking pitch guides, and inclusion recommendations.

• Recommended Grade: 1st Grade to 2nd Grade (Ages 7–8)

• Publisher: Everyday Play N Learn CDC Inc.